IMQ

Brand Identity Design

A strong brand identity does more than look good; it makes every other piece of marketing easier because the decisions are already made. We start with a short discovery process to understand your audience and what should set you apart, then explore several distinct directions before refining the strongest one.

The finished package includes your primary and secondary logo marks, a color palette and type system, and a short brand guide so anyone — your team, a future designer, a print shop — can use the identity consistently.

We hand off layered source files plus ready-to-use assets for your website, social profiles and business essentials, so you can put the new identity to work immediately.